STREAMERFEEDS

Clients: Coca-Cola, McDonalds

Type: branded content, integrated digital, influencer

Reach: 1.3 million earned media value, 493,000 total views, 9,800 sweeps entries.

Gamers rely on clutch power-ups—so we made sure Coke and McDonald’s delivered one when it mattered most.

Partnering with Twitch, our streamers did a feed takeover and surprised their viewers with McDelivery brought right to their door with DoorDash, and an interactive challenge for the chance to win a real life loot box full of epic gaming prizes.

We created, illustrated, and brought to life our own McDonald’s mini games-within-the-game to keep the chat winning.

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